At any given time, a single piece of content can have dozens of versions to support all the formats, languages, and local regulations. This is why SMPTE published the IMF (Interoperable Master Format) standard.
The demand for content across platforms, devices and regions continues to grow, adding complexity – and opportunity – across the global media supply chain. It is this that led to the development of the IMF standard and its growing adoption by major studios and broadcasters worldwide.
At IBC 2018, Signiant will be demonstrating advancements across its entire product line. Signiant will introduce a new ‘IMF Aware’ interface and demonstrate best practices for cloud ingest portals – two important use cases that are growing fast.
At this year’s HPA Tech Retreat, two full hours on Wednesday were dedicated to IMF (Interoperable Master Format), the SMPTE standard for the file-based interchange of multi-version, finished audio-visual works. The time dedicated to the topic shows the importance of IMF to the industry.
